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17,10 EUR*
Details Techno-Ready Marketing: How and Why Your Customers Adopt Technology

Techno-Ready Marketing, How and Why Your Customers Adopt Technology Conventional techniques for marketing technology products fail primarily because marketers do not truly understand their customers. Do you know what customers really think about your ...

61,55 EUR*
Details Fashion Marketing

Fashion Marketing Fashion Marketing covers the marketing curriculum using the fashion industry as the learning vehicle. Discussing topics such as fashion cycle, fashion economics, promoting a fashion image, and technology in fashion marketing, this ...

36,98 EUR*
Details Selling Professional Services to the Fortune 500: How to Win in the Billion-Dollar Market of Strategy Consulting, Technology Solutions, and Outsourcin (Marketing/Sales/Advertising & Promotion)

Selling Professional Services to the Fortune 500 A practical guide that gives readers the edge in selling, marketing, and delivering their services to the world's top companies. It explains how to get in the door, who to target, and how to build the ...

319,93 EUR*
Details Handbook of Marketing Decision Models (International Series in Operations Research & Management Science)

Handbook of Marketing Decision Models Marketing models is a core component of the marketing discipline. The recent developments in marketing models have been incredibly fast with information technology (e.g., the Internet), online marketing (e ...

16,58 EUR*
Details Small Business Marketing: A Guide for Survival Growth and Success

Small Business Marketing Marketing is vital to ensure the success of your small business. This practical book, endorsed by John Tu, President of Kingston Technology, is designed to accelerate your small business marketing learning curve and review key ...

90,99 EUR*
Details Small Business Clustering Technologies: Applications in Marketing, Management, IT and Economics

Small Business Clustering Technologies Small Business Clustering Technology: Applications in Marketing, Management, Finance and IT examines the development and role of small business clusters from a variety of disciplines - economics, marketing ...

66,56 EUR*
Details The Lawyer's Guide to Marketing on the Internet

The Lawyer's Guide to Marketing on the Internet In this up-to-date third edition of The Lawyer's Guide to Marketing on the Internet, you'll learn how to make the latest technology work for your practice and increase your firm's visibility. This ...

19,95 EUR*
Details Social Media Marketing: The Next Generation of Business Engagement

How to implement social technology in business, spur collaborative innovation and drive winning programs to improve products, services, and long-term profits and growth. The road to social media marketing is now well paved: A July 2009 Anderson ...

46,79 EUR*
Details Entrepreneurial Marketing: An effectual approach

How do you sell a totally new kind of product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that has the power to change the marketplace. This means that existing ...

28,24 EUR*
Details The Business of Android Apps Development: Making and Marketing Apps that Succeed

The Business of Android Apps Development: Making and Marketing Apps That Succeed The growing but still evolving success of the Android platform has ushered in a second mobile technology "gold rush" for apps developers, but with well over 100,000 apps ...

45,20 EUR*
Details Global Sourcing of Business and IT Services (Technology, Work and Globalization)

Global sourcing is prescribed for everything from back office services like information technology development to core services such as innovation, marketing, and customer care. While the vision of global sourcing networks that are agile, effective ...

62,15 EUR*
Details World Marketing 32225 KW-24C Replacement Wicks by Kero World

Provides the maximum performance by using the newest technology available, Exclusive black top FIBER-GRAPH(TM) burning surface has been proven to reduce carbon build-up by as much as 38% over the competition's white top wicks, Easier installation by ...

18,95 EUR*
Details Digital Minds: 12 Things Every Business Needs to Know About Digital Marketing (2nd Edition)

Digital Minds Technology and the Internet are in flux. Giants like Apple, Google and Facebook are changing the way we interact with each other. Technologies move so quickly that jumping on the train can be daunting for businesses. But the route hasn't ...

17,95 EUR*
Details App Empire: Make Money, Have a Life, and Let Technology Work for You

A guide to building wealth by designing, creating, and marketing a successful app across any platform Chad Mureta has made millions starting and running his own successful app business, and now he explains how you can do it, too, in this non-technical ...

26,00 EUR*
Details Vintage photo of Portrait of Nicholas Reed.

Size Size of photo 4.7" x 6.5"  Lionel CherruaultNicholas Reed is a documentary film producer, media, entertainment and technology entrepreneur, with interests in film finance, viral and video marketing, and motion picture and television production ...

166,72 EUR*
Details Society, Behaviour, and Climate Change Mitigation (Advances in Global Change Research)

Society, Behaviour and Climate Change Mitigation This text aims to encourage and develop more effective mitigation policies to lessen greenhouse gases worldwide, and to assist marketing aspects of energy service companies, technology producers, and ...

20,78 EUR*
Details Service is Not a Product: The Expert's Guide to Selling Service Agreements

Service Is Not a Product Service is Not a Product: Experts Guide to Selling Service Agreements will describe to new and experienced sales, marketing, and management people the keys to success for selling service agreements on technology-based products ...